Posts Tagged ‘ new technologies ’

Technology minus the complications

Technology has the unfortunate reputation (at times both real and imagined) of unnecessarily complicating our lives. It’s why entire segments of the population actively resist or routinely dismiss the latest innovations. It’s why nostalgia for pre-Internet days has evolved into an entire “simple living” movement. It’s why bridging the digital divide requires teaching people how to use new technology as much as giving them all the tech tools.

But new Internet-based innovations, when done right, have exactly the opposite effect as this stereotype. They filter out the clutter and make our favorite things easier to undertake and less complex to master. That’s a theme that ran through the iMedia program’s first Face-to-Face Friday, a rapid fire sequence of 90-second pitches on new communications tools from each of the 37 students. We’re not talking about gadgets for computer geeks. The focus here is simple devices with an interface just about anyone could pick up.

Take Sony’s new e-reader, which reads electronic books like Amazon’s Kindle but without the button pushing that can make the experience confusing or cumbersome. Staying with books, there’s the Espresso Book Machine to print in minutes whatever title you’re looking for at the library. There’s a device allowing scientists to instantly upload data they collect in the field, or for journalists to file a live broadcast anywhere with an Internet connection. Even finding information is getting easier, with Google’s new feature visually organizing related search terms, a news website putting together a “Cheet Sheet” of the top stories being reported across the globe, or advertisements containing interactive features for consumers to get free info and samples on the products that catch their interest. Making connections also get simpler, with a new way to reach people by phone whom you only know through Twitter.

In all these cases, the goal is not to confuse but to streamline, making everyday tasks more efficient and enjoyable. Some might say that opens the door to more complications since it allows us to do much more in a shorter span of time. That may be true, but try convincing the visually impaired to stick with the “simple” life when they can start instantly reading in braille any book they can pull off the shelves.

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Universal access: the future of the digital divide

The pace of technological progress is constant, but not necessarily equal.

While more than a billion people worldwide have plugged into the possibilities of the Internet during the past decade, billions more remain disconnected, prevented by socioeconomic or educational barriers from experiencing the most recent advances. For some it’s a lack of infrastructure or resources to log online, while many others with all the tools to access the Internet fail to derive the benefits, harmed by a combination of inferior computer knowledge and a tech industry disinterested in designing programs and products catering to their needs.

The result is what has been termed “The Digital Divide,” a gap with profound influence on those left behind as the rest of the world accelerates into a digital age. The importance of bridging the gap has driven many worthwhile initiatives to provide laptops and Internet access in all school systems or to train displaced workers in computers. But the divide is a moving target. While studies show that the percentage of people with broadband Internet access is rapidly increasing, particularly in developing countries, many are tapping into the Internet without an adequate understanding on how it can lift them out of poverty and into the knowledge economy. Even in the U.S., where access to the Internet is widespread, a just released report from the Communications Workers of America shows that the average download speed varies dramatically by region with only 38 percent of rural residents subscribing to broadband, limiting the ability of some to leverage the web’s full potential. All the while, others who have long enjoyed technological resources are moving on to Web 2.0 and interactive mediums that will prove key in future opportunities for employment.

The purpose of my research project this semester is to look not just at how this divide exists today but whether it will exist in the future given the rapid development of easily accessible and affordable Internet applications. Will the devices and technologies ubiquitous in the society of the coming decades level the playing field, or will certain demographic groups be unable to adapt and utilize each new technology coming online? Will all youth raised in the current age grow up with the understanding of how to navigate the Internet, or will the training and knowledge needed to capitalize on future technology be exclusive to those with access to the best schools and teachers? What industries are tailoring their services and products for mass use across former knowledge and financial barriers, and which will only derive benefit to the previously initiated? Can innovations created for audiences in the developed world still be integrated into third-world cultures in a manner that can lift those communities out of poverty?

My research will examine current usage trends for various aspects of Web 2.0 to predict which are headed to universal accessibility and which will remain reserved for select groups. It will cite experts on the developments of Web 3.0 to determine whether the seamless blend of the virtual and physical worlds could be universally applied to all societies. It will look at ongoing initiatives to bridge the digital divide, efforts undertaken by a range of multi-national corporations such as Nokia Siemens Networks, public entities like the United Nations and non-profit organizations such as the Investor Group Against Digital Divide. It will evaluate the $7.2 billion earmarked in the U.S. federal stimulus package for increasing broadband access. The report will assess the results of these initiatives and what new efforts on the horizon are likely to yield.

The findings will be presented in a dynamic, interactive format that shows how widespread, or narrow, various technologies will permeate across different ethnic and socioeconomic groups. Viewers will be able to navigate through a selection of current and developing Internet technologies and see which are on the path to becoming universally accessible, and which still require more effort to ensure no one misses out on the tremendous opportunities offered by the Internet of the future.